About us
Our team
Our values
Our mission
Transform digital asset trading infrastructure to unite fragmented liquidity and make it more accessible for all types of investors.
Uncover
Go further until you get to the root of problem. Tiny bit of perfectionism does not hurt.
Deliver
Keep things simple. Make things happen and always go the extra mile for the customer. Take risks and learn from mistakes. Iterate.
Cooperate
Trust other people capabilities. Help others so that you all perform to your best.
Innovate
Keep up with innovations in our core area and in related sectors
Our story
VelvetFormula was founded in 2020 by Misha Alefirenko and Artyom Zavrin. Their crypto journey started a few years before with the mining of bitcoin and trading cryptocurrency and then expanded to building software solutions for crypto exchanges.
Since then, VelevetFormula has been recognized as one of the top software providers for bringing liquidity to digital assets exchange. We are looking for becoming number one in that area. We concentrate on providing software for low latency trading solutions that solve liquidity problems in the most efficient way possible, and we aim to achieve sound and continuous crypto markets for all types of investors.
VelvetFormula is a fast-growing startup owned by the team and trusted by top crypto exchanges. Our culture is much closer to tech startups than clumsy financial services institutions are. We build a flat, informal structure where talents can thrive and deliver the best of their capabilities. If you are keen to work with us to make crypto markets accessible, please check out our WORK WITH US page and learn more about our openings.
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